# New Subscriptions

Learn what the New Subscriptions chart measures and when to use it.

<img alt="New Subscriptions chart" src="__img0" />

What it shows [#what-it-shows]

New Subscriptions shows new subscription starts, grouped by subscription start date.

How to use it [#how-to-use-it]

Use this chart to understand subscription acquisition. It is helpful for reviewing launches, pricing tests, offer changes, and campaign experiments.

Good to know [#good-to-know]

Break this chart down by subscription start type when you want to separate direct paid starts from trial conversions.